Tuesday, 8 June 2010

The Impossible Project

Being a child of the late 1980's/1990's I grew up with Polaroid Cameras. My dad always had his to hand and my brother and I would fight over who got to 'shake' the film and watch the picture develop. It really felt like magic how a photo could be captured and developed in a minute or so in front of my very own eyes.When I was about 16 years old I decided to take a polaroid of each of my close friends and put them up on my wall, so I always had happy faces staring back at me. I also took my camera to parties/group holidays and everyone would always get so excited.
Then as technology progressed and production moved to outsourcing to cheap factories, Polaroid came to the point where they decided it was no longer cost effective to produce Polaroid Instant Film, as it worked out at about £1 a photo! I remember the sell by date being sometime in 2008 and thought that was the end of Polaroid and that we would have to make do with cheap looking applications on phones to create that Polaroid 'look'.
Around the same time 'The Impossible Project' popped up. This was a project looking into bringing Instant Polaroid Film back to life. They studied the production of the film and bought the last production plant for the instant film. Well it seems they have achieved their mission (albeit a few months ago, I know I'm behind!) and are now selling film again and it isn't too expensive!

I can't wait to start snapping again!

(All Polaroids above are mine expect for the last one which is from The Impossible Project)

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